For online merchants, basic SEO knowledge is a must. These 10 tips address topics such as keyword research, internal links, and educational resources. If you don’t know where to start, consider reading the rest of the article for some pointers. We’ll also go over the time-consuming task of generating a URL. We’ll conclude with a list of DIY SEO tips for online merchants.
Alt tags provide a text alternative to images for SEO
When using images on your website, remember to use alt tags. These are text that describes the image, and it’s a good idea to include a keyword phrase here to signal the search engines that the image is important. When creating alt text, keep in mind that Google and other search engines do not read the entire description. This is because screen readers stop reading after 125 characters. Instead, write a brief description of the image that Google will understand.
For those who are visually impaired, using alt text is an important step toward improving accessibility. Search engines can’t interpret images without this text, so it is necessary to provide a text alternative for each image. Without this text, images will simply display as an empty image. Also, Google cannot read and crawl images in-depth, so it relies on alt text to understand them. The use of alt text can improve accessibility for visually impaired visitors, as well as increase your site’s search engine visibility.
For best results, use relevant keywords for your images. Using keywords that are relevant and profitable will boost your SEO. Do not overdo it, though, because this will create a spammy website. It is best to write a descriptive description and add a keyword, as the latter will only make your website look like spam. Remember, it’s not rocket science to write alt text – you just need to follow the guidelines listed above and you’ll be well on your way.
Optimizing website content and blog content with long-tail keywords and phrases
Long-tail keywords are search phrases with three or more words. These terms make up about 70% of search traffic. By using long-tail keywords, you can be sure that your post is answering the intent of your audience. This can save you money in the long run by generating more visitors who are likely to convert. Here are four places where you can include these keywords in your blog content.
Create an informative, convincing introduction to your content. Your readers will stay on your page longer if you’ve written an informative introduction. It’s also good for the search engine spiders, who are more likely to reward clear, concise content. In addition, you can save money by using tools that automate keyword research and save hours of manual labor. These tools are available for free, and most will automate the process for you.
Extend your keyword and phrase usage with Google recommendations. Long-tail keywords tend to have lower competition and search volumes than short-tail keywords. When people look up long-tail keywords, they’re more likely to find your business and not thousands of others. By using long-tail keywords, you can help your website stand out from the crowd by giving your customers context about what they’re looking for.
This article is prepared by SEO HK, which is a professional SEO agency located in Hong Kong. Throughout these years, SEO HK has successfully helped clients to rank competitive keywords such as 補習社, 開公司, 到會, and 會計公司 high on Google’s SERPs. If you wish to learn more about their SEO services, you are welcome to visit their website at https://seohk.hk for more information.